Pricing for B2B Marketing Services

Pricing for Lydia's Marketing Consulting Services

As a marketing consultant specializing in B2B industries my pricing varies by service, scope-of-work and complexity.

My value

Helping to make sure you’re spending on the right things in the first place, and that we’re both realistic about the necessary
scope-of-work and its value to your business. You can trust me to tell it like it is and keep us both accountable.

My model

Cut to the chase and reduce unnecessary tasks, processes or documentation so that you spend only on what’s most valuable to the outcome.

Pricing will depend on a variety of factors such as these.

How complex is the project and how much business acumen, expertise, skill, and experience are required to do it really well?
What is the value placed on the assignment? How much do you expect to yield from a job well done?
What makes the most sense: project-based fee or hourly rate?
What is the scope of the assignment? Strategy, coaching and general guidance, writing, leadership of a large project, other?
How long will the project take; will it keep me from serving other clients?
Will I need to oversee your team or hire/manage subcontractors or agencies?
Will I need to travel or make additional investments? Will I need to commute and work on site?
For content assignments, how much research is involved and how complex are the industry and subject matter?
Will I be on retainer for things like guidance, management or oversight of your content strategy and marketing plan?

Questions? Happy to answer.

Call 415.672.1870
Email lydia[at]lydiamarketingconsulting.com or
Submit this form to request a quote
and/or general information.

Home base is the San Francisco area.

“Lydia formulated a long-term marketing strategy for our commercial services to include digital marketing, public relations and event planning; and we now have a healthy pipeline to manage. I would highly recommend Lydia’s services – she’s smart, focused and helps you take a step back and see the big picture.”

- W. Bryant, Generations Federal Credit Union

“I highly recommend Lydia as a marketing consultant, coach and content strategist. She's been very valuable and is everything her profile claims: practical, no-nonsense, fast, and affordable.”

- F. Curcelli, LiberCloud

“Lydia has been an invaluable resource in providing insightful consultation for our firm's marketing efforts. Her understanding of the marketplace and its trends helped develop strategic messaging to address our top priority of growth. We are looking forward to an ongoing partnership with her.”

- E. Burick, Burick Communication Design